Gulzar Fatima
UX Researcher | Product & Visual Designer | Illustrator
Toronto,ON
+1 (437) 665 4606
gulzarfatima.work@gmail.com
Experience
The Children's Place
User Experience Designer
Nov 2024 - Present
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Senior Product Designer
Built MVP web portal to mobile responsive web-app (Investment Platform) from a few hundreds to 1K users in 2 months.
Drove end-to-end design of the entire app and web portal - collaborating with CFA, engineers, product managers and marketing team.
Redesigned Mahaana Wealth’s entire data visualizations on the customer portal for both web and mobile platform and built design system for web and mobile platform.
Revamped the entire website onboarding flow based on the user feedback through usability testing and user interviews.
Product Designer II
Oct 2020 - Jul 2023
Built MVP android customer app (Retail platform) from 15K to over 100K users, raised $30M series A within 6 months.
Built Tableau dashboard and transformed it into MVP SAAS sales portfolio analytics platform for partner business such as Nestle, CocaCola and Pepsi.
Revamped Bazaar Technologies website and consistently supported with investor pitch decks. Raised $70M series B.
Managed and transformed internal management tools in collaboration with commercial, inventory and fulfilment teams. Digitalized and automated manual processes and cut down dependability and sped up processes by 80% in 15 months.
Led Bazaar industrial vertical and build MVP website and setup internal order management and internal tools.
Education
Certifications
Tri-Council Policy Statement: Ethical Conduct for Research Involving Humans
Issued May 2024 Credential ID 0001307219
Enterprise Design Thinking Practicioner - IBM
Issued Sept 2023